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Consumer Financial Monitor™
A Global View of Consumer Sentiment and Engagement in Financial Services

Discover
the consumer trends impacting the financial services industry in your region and around the world.

A Global View of Consumer Sentiment and Engagement in Financial Services

To be successful in today's uncertain market, banks must both understand and be able to quickly react to changing consumer demands and priorities. The latest results from our Consumer Financial Monitor show that while consumers in many regions are becoming more optimistic about their finances, confidence in financial providers remains low worldwide. Find out how these and other trends will impact your business by downloading an excerpt from our global survey results now.

Emerging markets are becoming more optimistic.

Led by Asia and Latin America, nearly all markets showed improvements in consumers’ feelings about their personal finances. European consumer sentiment remains poor, which is likely a result of the continued debt crisis in the region.

Confidence in financial providers is improving,
but only slightly.

Trends indicate that confidence in financial providers is directly linked to income level, with high-net-worth clients continuing to feel most confident in their provider, followed by mass affluent and mass market.

Proactive financial management remains
low worldwide.

In Q1 2012 only 26% of consumers globally reported accomplishing some form of proactive financial management, defined as keeping a written budget, having a financial plan for long-term goals, or using a financial advisor. Notably, although Asia and Latin America are optimistic about their finances, both have shown a steady decline in financial management.

Both positive and negative balance sheet changes are in decline.

Thus far in 2012, global consumers seem to be shrinking their balance sheets from both sides as they neither placed more income into savings nor took up more debt compared with last year.

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