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Transforming Marketing Operations

CEB's offerings for marketing executives deliver insights that upend conventional wisdom and change the way organizations address both long-standing and emerging business challenges. With our guidance and tools, members improve their function's strategic impact while attracting and converting buyers.

Best of the 2014 CEB Sales and Marketing Summit

Missed this year's Summit? Join us for webinars highlighting some of the most popular content from the three-day event for B2B sales and marketing leaders.

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2014 Middle Market Quarterly Report

Learn why most midsized companies performance management systems are leaving money on the table by downloading our new e-book, "Avoiding the Growth Talent Trap".

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Is Marketing Spending Wisely?

Download the Marketing Spend Sensor for key findings from our 2015 benchmarking service to help inform your planning and to defend your budget.

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2014 Top Insights

Learn five critical trends that are shaping the business, and how leading companies are addressing key Marketing challenges.

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Challenger™ Marketing

The new approach to demand generation, based on CEB's book The Challenger Sale, helping marketers stand out in a noisy marketplace.

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To Keep Your Customers, Keep It Simple

Read the Harvard Business Review article to find out how you can increase consumer loyalty by simplifying the purchase process.

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How Does CEB Help Members?

Watch this short video to find out.

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The Surprising Qualities of Today's High-Performing Marketing Teams

New CEB research reveals five profiles of Marketers that are common to all industries and fields of marketing:

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Client Testimonials for Midsized Companies

Hear how CEB members from midsized companies use our services to transform operations.

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