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Blinded by Delight

Learn how the best companies get customer-centric service right.

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Challenger™ Marketing

The new approach to demand generation, based on CEB's book The Challenger Sale, helping marketers stand out in a noisy marketplace.

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To Keep Your Customers, Keep It Simple

CEB's article in the Harvard Business Review details how you can increase consumer loyalty by simplifying the purchase process.

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The Digital Evolution in B2B Marketing

CEB partnered with Google to learn what leading marketing teams are doing differently to thrive when customers learn on their own.

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Build a Change-Ready Organization

Boost performance by creating agile employees through enabled networks.

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CEB's Marketing & Communications offerings deliver insights that upend conventional wisdom and change the way executives address long-standing and emerging business challenges. With our guidance, tools and training, marketing and communications leaders drive excellence in their organizations.

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